For every Helix Oxford maths set sold from July 1, 2012 to June 30, 2013, 25c will be donated to The Reach For A Dream Foundation
To celebrate Helix’s 125th anniversary, Silveray Statmark Company (SSC), distributor of Helix products in South Africa, has chosen to share the Helix success in a most inspired way: for every Helix Oxford maths set sold from July 1, 2012 to June 30, 2013, 25c will be donated to The Reach For A Dream Foundation.
Since Helix products – and especially the maths set – have helped millions of children to acquire the knowledge and skills needed to succeed in their chosen careers, it seems most fitting that children fighting life-threatening illnesses should also be given the chance to reach for their dreams through the Helix Oxford set. Special packaging has been designed for the Oxford maths set, highlighting the commitment to The Reach For A Dream Foundation.
SSC and Helix feel privileged to be part of The Reach For A Dream Foundation’s mission to give children hope of a fighting chance against their illnesses through the power of their dreams. “Knowing that whatever support we give will help fulfil a dream, is very rewarding,” says Barry Macaulay, brand manager for Helix, “and the funds raised will go towards the organisation’s many national projects, including Camp Sunshine and the Jabulani Kingdom Hospital Entertainment.”
The Reach For A Dream Foundation reaches 30 000 children every year and fulfils five dreams a day, every day of the year.
You can be part of the SSC and Helix initiative by stocking up on a Helix Oxford maths set with its special Reach For A Dream packaging. You can follow SSC and The Reach For A Dream Foundation on Facebook.
Issued on behalf of Helix.