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Barbie has launched 17 new ‘role model’ dolls – and we want them all!

The new additions honour history-making women such as aviation pioneer Amelia Earhart, as well as modern-day idols like Olympic snowboarder Chloe Kim

Barbie has been introducing girls all over the world to the latest fashion and beauty trends since 1959, and this year Mattel, the toy-manufacturing company that makes Barbie, decided to shake things up a bit with the addition of 17 dolls based on real and inspiring women.

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These ‘role model’ Barbies were released in celebration of International Women’s Day on 8 March 2018. While 14 of the 17 new dolls were based on modern-day icons as part of Barbie’s ‘Shero’ line, three of them were inspired by role models from the past and will be included in Mattel’s brand-new ‘Inspiring Women’ collection.

Mattel’s decision to design these dolls was based on a worldwide survey of 8 000 mothers, 86% of whom reported that they’re worried about the kind of role models their daughters are being exposed to. All we can say is: way to go, Mattel! Here are some of our favourites:

Amelia Earhart, aviation pioneer

Hélène Darroze, world-renowned chef

Frida Kahlo, artist 

Yuan Yuan Tan, prima ballerina

Chloe Kim, snowboarding champion 

Katherine Johnson, Nasa mathematician and physicist 


Ashley Graham, model and body activist

Unfortunately, most of the dolls are one of a kind and won’t be available for purchase, but die-hard fans and collectors can pre-order the ‘Inspiring Women’ dolls online

Watch the #MoreRoleModels video here:

FEATURED IMAGE: Barbie.Mattel.com

PHOTOS: boredpanda.com


What Barbie looked like the year you were born 

Barbie just got a major makeover 

15 words that didn’t exist 40 years ago

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