Carolyn Holgate, MWEB Connect General Manager, says: ‘You’ll find that a strong online presence will not only aid you in your search for opportunities, but facilitate opportunities finding you.’
How to create the right online presence:
- Use a professional network site. Create a profile, upload your CV, make contacts and communicate with people in the same field. Sites like LinkedIn (http://linkedin.com) and Google Profiles (https://profiles.google.com) are increasingly being used by businesses to find skill sets. Your profile on these sites acts as an online CV, so make sure it’s complete and up to date.
- Position yourself as an expert. If you believe you add value, this is your opportunity to show people through the high-level information you share on social networking platforms. Contribute and write for blogs and websites – not only is this a way to advertise your skills and services, but it also helps you to create a portfolio of your work. Or, if you have the time, effort and commitment needed to keep it relevant and up to date, launch your own blog or website. Create a blog on platforms like Blogger (http://www.blogger.com) and Tumblr (https://www.tumblr.com/).
- Use email to network. Create a professional email account with your full name, not a nickname. Send a mail to all your contacts explaining what you are looking for, and attach your CV. Ask them to forward this to anyone they think might be able to help you.
Consider all the major social networking sites (Google +, Facebook, YouTube, Twitter) as well as LinkedIn.
If you don’t want prospective employers to know too much about your private life, edit your privacy settings on Facebook to control who can see what.
Twitter? Tweet? Help!
Twitter is a free social networking site. Log on, pick a username and search for friends by their name or email address. Then click the “follow” button to receive their tweets. Twitter is also an excellent way of staying up to date on job opportunities. Equally, it’s a great platform for you to promote your business, skills or service.